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They started the battle with their Budweiser commercial that aired during the Super Bowl, which mocked and painted us all as a bunch of aristocratic beer drinkers who ridiculously “fuss” over our beloved craft brews. The retaliation from the craft beer community is growing with counter spoof commercials and backlash publicity. This spoof from Ninkasi Brewing Company is especially funny. There is now also a Pumpkin Peach Ale facebook page and a twitter feed @pumpkinpeachale) where community members are sounding off and giving AB Inbev a well-deserved “Oh No You DIDN’T”!
AB Inbev, next time you want to fight dirty and punch below the belt, protect your balls!